MPI launches new inflight biosecurity video

The Ministry for Primary Industries (MPI) has released a new biosecurity inflight video that plays on arriving international flights before landing in New Zealand.

To engage passengers, the video is humorous, yet still delivers the serious message of biosecurity and what passengers need to do once they arrive in New Zealand.

The video has been translated into seven different languages, including a dubbed-over Chinese version.

The video is part of MPI’s wider market programme to encourage arriving passengers to “declare or dispose” biosecurity risk goods before they enter New Zealand or face a $400 fine.

Click here to watch the video.