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Kiwifruit's most unwanted

Kiwifruit's most unwanted

There are eight organisms identified as the biggest biosecurity threat to New Zealand's kiwifruit industry.

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 Kiwifruit's most unwanted

Kiwifruit's most unwanted

Fruit flies

Fruit flies are the kiwifruit industry's most unwanted biosecurity threat. Any incursion can severely impact where we sell our fruit. The high risk period for fruit flies is September to June.

The Queensland Fruit Fly (QFF), native to Australia (our closest neighbour), is considered to be the greatest threat and has the most market impacts.

The financial impact of a fruit fly incursion in Te Puke to New Zealand’s kiwifruit industry is estimated to be between $200 million and $695 million. A Kiwifruit Journal article summarises the financial impacts of different incursion scenarios based on previous fruit fly incursions in New Zealand and overseas and economic modelling by Underwood (2023).

Threat Levels
Likelihood of entry
High
Likelihood of establishment
Medium
Production impacts
Medium
Market access impacts
High

Pest ranking based on the KVH risk matrix

View risk matrix

KVH has developed a guide for growers that details the likely sequence of events if a fruit fly response was to occur in a kiwifruit growing region.

Plant & Food Research have been granted permission to import sterile QFF into a New Zealand containment facility to develop new attractants for female and male flies.

This long-term project will determine what the flies can smell and whether the odours can be used to improve the sensitivity of traps or increase the numbers of flies lured in. Three approaches are being used; odours based on host fruit, sex pheromones and bacteria.

This research is part of a larger collaborative approach with Australian organisations to manage and eradicate QFF populations. 

Supporting this is a Sterile Insect Technique (SIT) facility that can produce 50 million sterile QFF per week as an eradication tool for release in Australia or New Zealand should an established population ever become large enough for this to be required. Read more about the project here.

KVH supports these research activities as an integral component of our readiness activities for the industry’s most unwanted biosecurity threat.


Further fruit fly resources

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LATEST NEWS

16 Jul 2026

Don't miss these key events

📌There’s still time to register for the KVH Biosecurity Symposium on 5 August, bringing together biosecurity experts, researchers and industry leaders from New Zealand and Australia to explore latest threats, innovations, and preparedness measures. Save your spot now and go in the draw to win a prize on the day! 📌Growers are also encouraged to join us at the KVH Annual General Meeting (AGM) on 20 August. AGM packs and online voting information will be emailed during the last week of July.

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16 Jul 2026

Levy consultation discussions continue

KVH’s consultation on the proposed biosecurity levy increase continues, with growers across the regions taking the opportunity to learn more, ask questions and share their views. Recent meetings have been held in Pukekohe, Waikato, Te Puke, and Gisborne, with constructive discussions focusing on how rebuilding KVH’s biosecurity reserves is essential after five biosecurity responses in the last two years and what it means for growers. See the upcoming meeting schedule here and look out for reminder emails from KVH direct to your inbox. (Unfortunately, our meeting in Motueka last week was affected by weather conditions and cancelled flights, and this has now been rescheduled for Tuesday 11 August). Thank you to everyone who has contributed to the proposal so far.

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16 Jul 2026

Win a Prezzy card – have your say on the Pathway Plan review

KVH is reviewing the National Kiwifruit Pathway Management Plan (Pathway Plan) to ensure it remains fit-for-purpose for managing biosecurity risks across the kiwifruit industry. The review will help identify what's working well, where improvements can be made, and which areas should be prioritised for the future. We are seeking feedback from growers, orchard managers, contractors, nursery operators, post-harvest representatives, consultants, and others involved in the kiwifruit industry. The survey takes around five minutes to complete, and everyone who participates can enter a prize draw to win one of two $100 Prezzy cards. Contact details collected for the draw will be kept separate from survey responses and used only for administering the prize draw. Have your say here, by Friday 31 July.

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